Ed Vidler has had
only one job in his life—working at Vidler's, the now-historic
family 5&10 cents store in East Aurora. His book, Under
the Awning [a reference to the notable Vidler awning],
captures the nature and spirit of East Aurora in a series of short
stories that give us an inside glimpse of the history of the rare
treasure that Vidler's is.
Though once one of many five-and-dime stores,
Vidler's is now a destination on tours giving insight to very special
Americana history. The book is, of course, available at Vidler's.
You can find anything at Vidler's—
Frames - Yarn - Crafts - House wares - Cards - Gifts -Toys - Yard Goods
- Candles and Tin Ware - Even one or more of the Vidlers working beside
dedicated staff to maintain the quality for which they are famous—such
as Beverly and Ed Vidler here.